Yesterday I had the pleasure of presenting my third collection as Global Creative Director of Woolrich Black Label. The 60 styles continue the “Rugged Luxe” storyline that my partners at Woolrich and I introduced as a way to look at this centuries-old American heritage brand through 21st century eyes. With the Fall 2025 Collection, titled “Ice Fall,” Woolrich’s ethos of “Let Nature Be Your Muse,” came to life when the stark, volcanic landscapes of the Nordic countries became the inspiration for key styles, including tie-dyed “glacier” prints and a reflective update of the heritage brand’s signature buffalo check shirt. Thanks to everyone at Woolrich, my talented design team, @jimmooregq, @andrewihempel, @klt63, @pmgutman, and Italian outerwear mills including Olmetex, Limonta, Bacci and Majocchi who made these luxurious takes on technical outerwear possible.