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boohoo - AU | Particl Company Profile

au.boohoo.com

Logo for au.boohoo.com

boohoo - AU

au.boohoo.com

boohoo - AU is classified primarily as a(n)
Apparel & Accessories
company.
2 years of historical data available

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boohoo - AU Overview

Particl's database contains the following information about boohoo - AU:

Revenue
In the most recent 6 months, boohoo - AU has earned an estimated 137M in sales revenue from its e-commerce business.
Monitoring
53K Products · 235K SKUs/Variants
Data since
Jun 9, 2023
Popularity
Data types
AI Classified Product Types
Pricing
E-commerce Sales
Emails
Instagram posts
Dataset
Online

boohoo - AU's Sales over time

Total earnings of around $137M in sales revenue last month from its e-commerce business, and over 6.1M units sold in volume.

All in the Particl app.
No credit card required.

Best Selling Product

Of all boohoo - AU products monitored by Particl in the last month, 330GSM Extreme Wide Leg Basic Jogger is the best selling, at a price of $17.5. 53K products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for 330GSM Extreme Wide Leg Basic Jogger
330GSM Extreme Wide Leg Basic Jogger
First seen Sep 19, 2024
$999K999K sold
Product image for Hooded Padded Puffer Jacket
Hooded Padded Puffer Jacket
First seen Sep 20, 2023
$999K999K sold
Product image for Regular Fit 330GSM Over The Head Basic Hoodie
Regular Fit 330GSM Over The Head Basic Hoodie
First seen Sep 26, 2024
$999K999K sold
Product image for Petite Oversized Pocket Detail Puffer Jacket
Petite Oversized Pocket Detail Puffer Jacket
First seen May 18, 2023
$53K1K sold
Product image for Petite Pu Contrast Stitch Oversized Bomber Jacket
Petite Pu Contrast Stitch Oversized Bomber Jacket
First seen Jan 19, 2024
$49K1K sold
Product image for 330GSM Basic Oversized Over The Head Hoodie
330GSM Basic Oversized Over The Head Hoodie
First seen Sep 22, 2024
$49K2.8K sold
Product image for Baggy Rigid Jean
Baggy Rigid Jean
First seen Sep 2, 2023
$46K1K sold
Product image for Dsgn Studio Embroidered Oversized Hoodie
Dsgn Studio Embroidered Oversized Hoodie
First seen Jul 24, 2024
$999K999K sold
Product image for Man Active Training Dept Oversized Embossed Jogger
Man Active Training Dept Oversized Embossed Jogger
First seen Apr 12, 2024
$999K999K sold
Product image for Plus Oversized Half Zip Sweatshirt
Plus Oversized Half Zip Sweatshirt
First seen Feb 3, 2023
$999K999K sold

Similar Competitors

Missguided, ASOS, ZARA, and more have been identified as similar to boohoo - AU by Particl, based on the types of products they sell, and their online presence.

Product Types

Outerwear is the most common product type of all boohoo - AU products, it made $12M in revenue last month alone.
boohoo - AU operates across broader categories like Clothing, Shoes, Clothing Accessories, and more that Particl classifies. Product types are broken down further in the Particl app.

Bottoms

Tops

Outerwear

Dresses

One-Pieces

Swimwear

Underwear & Socks

Nightwear

Boots

Dress Shoes

Sandals

Suits

Necklaces

Earrings

Hats

Casual Shoes

Clothing Gift Sets

Hair Accessories

Bracelets

Belts

Scarves

Sunglasses

Rings

Slippers

Shoulder Bags

Crossbody Bags

Pretend Play

Tote Bags

Traditional & Cultural Wear

Jewelry Sets

Athletic Shoes

Gloves

Mobile Accessories

Wallets

Skateboarding

Wedding Rings

Bedding Sets

Patio Sets

Uniforms

Clothing

Breastfeeding Supplies

Ties

Bandanas

Winter Sports

Camping & Hiking

Party Supplies

Watches

Costume Props

Sling Bags

Body Jewelry

Cosmetics

Costume Hats

Costumes

Card Games

Event Decorations

Party Games

Toys

Costume Kits

11367

10834

9910

8944

1989

1714

1274

866

806

646

506

401

317

252

238

232

161

161

142

128

114

92

77

74

63

38

35

34

31

30

29

26

18

17

17

16

15

14

14

11

11

11

11

9

6

6

6

6

5

4

4

4

4

3

3

3

3

3

Company Assets

Particl has collected over 25M promotional assets for companies like boohoo - AU. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Email from Mar 27, 2025
Boohoo Spring Sale Announcement
Boohoo Spring Sale Announcement
Email from Mar 21, 2025
Boohoo Promotional Email Featuring 40% Off Sale
Boohoo Promotional Email Featuring 40% Off Sale
Instagram from Mar 19, 2025
Launch of Golden Hour Outfit Collection
THE TEMPERATURE’S RISING... Just launched: Your NEW golden hour outfits from £10✨ Shop now using the link in bio 💫
Instagram from Mar 19, 2025
POV: You have a date with your perfect pair of jeans
POV: You have a date with your perfect pair of jeans... We’ve got your denim rotation sorted 🤝 shop now using the link in bio ✨
Instagram from Mar 18, 2025
Things are hotting up
Things are hotting up...we see you summer... Radiance launching 5pm 19.03
Instagram from Mar 18, 2025
@mollysmith19 styles our ‘Shoulder Pad Faux Leather Jacket’ giving us alll the spring inspo we need ✨ shop using code: #HZZ12919 💫
@mollysmith19 styles our ‘Shoulder Pad Faux Leather Jacket’ giving us alll the spring inspo we need ✨ shop using code: #HZZ12919 💫
Instagram from Mar 17, 2025
YOUR DAILY OUTFIT INSPO✨ We are obsessed with @life_with_ivycoco outfit styling 🤍 Tap the link in bio to shop 🔗
YOUR DAILY OUTFIT INSPO✨ We are obsessed with @life_with_ivycoco outfit styling 🤍 Tap the link in bio to shop 🔗
Instagram from Mar 17, 2025
SPRING COLOURS 🎀 @abbiemay13 looks stunning in our ‘Washed Faux Leather Straight Leg Trousers’ giving us all the brunch vibes we need 🤍
SPRING COLOURS 🎀 @abbiemay13 looks stunning in our ‘Washed Faux Leather Straight Leg Trousers’ giving us all the brunch vibes we need 🤍
Instagram from Mar 16, 2025
SWIM ESSENTIALS 🤍 Shop your bikini ‘must haves’ using the link in bio 💫
SWIM ESSENTIALS 🤍 Shop your bikini ‘must haves’ using the link in bio 💫
Instagram from Mar 16, 2025
@mayridts giving us all the Spring vibes in our ‘Double Breasted Longline Coat’ 🌸 use code #GZZ32850-123-22 to shop 💫
@mayridts giving us all the Spring vibes in our ‘Double Breasted Longline Coat’ 🌸 use code #GZZ32850-123-22 to shop 💫
Instagram from Mar 15, 2025
WHO RELATES
WHO RELATES? Let us know which one best describes you 🤍✨
Instagram from Mar 15, 2025
@sophieapps giving us all the weekend style inspiration 💫 What are your Saturday plans
@sophieapps giving us all the weekend style inspiration 💫 What are your Saturday plans? 💕 Shop your wknd fits using the link in bio ✨
Instagram from Mar 14, 2025
NAILSPO INCOMING 💅 @noor
NAILSPO INCOMING 💅 @noor.nailbar providing alll the neutral nail vibes 🤍 What’s your Spring nail inspo, let us know below 👇
Instagram from Mar 14, 2025
@loisnichollsss stuns in an all neutral ‘fit and we are obsessed 🤎 tap the link in bio to shop ✨
@loisnichollsss stuns in an all neutral ‘fit and we are obsessed 🤎 tap the link in bio to shop ✨
Instagram from Mar 13, 2025
YOUR DENIM FIT GUIDE 💙 We are obsessed with all things denim ✨ Let us know your denim ‘must haves’
YOUR DENIM FIT GUIDE 💙 We are obsessed with all things denim ✨ Let us know your denim ‘must haves’. Shop now using the link in bio 💫
Instagram from Mar 13, 2025
SPRINGSPO 🤍 Our Collective girls giving us all the spring outfit inspo 💫 Sign up using the link in bio 💕
SPRINGSPO 🤍 Our Collective girls giving us all the spring outfit inspo 💫 Sign up using the link in bio 💕
Email from Mar 13, 2025
Exclusive 40% Off Sale on Selected Products
Exclusive 40% Off Sale on Selected Products

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