Swaddling your little one? 🌙 Here’s the deal… Swaddling promotes better sleep by mimicking the womb, reduces the startle reflex, helps regulate temperature, and soothes fussy babies. An amazing method for good, long seep! For both of you 😉 We are KNOWN for our buttery soft swaddles and have been for years. Mom and dad preferred and approved!👌 Remember once your baby shows signs of rolling, it’s time to transition to a sleep bag! 👏 P.S. Did you notice the cutest personalized swaddle?! They are on sale NOW for 30% off during our Mega sale! Snag one while supplies last! 🏃‍♀️